“When a positive exchange between a brand and customers becomes quantifiable metrics, it encourages brand to provide better service, customer service to do a better job, and consumers to actively show their gratitude.”
— Simon Mainwaring
Author: Simon Mainwaring
Category: positive
Tags: positive, Simon Mainwaring
“The creative destruction that social media is currently unleashing will change more than technology or the leader board of the Fortune 100. It is driving a qualitative shift in the nature of relationships between brands and their customers.”
— Simon Mainwaring
Author: Simon Mainwaring
Category: change
Tags: change, Simon Mainwaring
“Like all technology, social media is neutral but is best put to work in the service of building a better world.”
— Simon Mainwaring
Author: Simon Mainwaring
Category: technology
Tags: technology, Simon Mainwaring