It is the framework which changes with Posted on May 17, 2017May 17, 2012 by admin “It is the framework which changes with each new technology and not just the picture within the frame.” — Marshall McLuhan Author: Marshall McLuhan Category: technology Tags: technology, Marshall McLuhan Spread the love Related posts: The medium is the message. This is The spoken word was the first technology My intention was to enroll at McGill During the war, in which several of